This street sign in the centre of Leeds caught my eye today (Feb 12 2015) so where is it located (not on Pitfall Street please!!!

). I assume the full name is Pitfall Street but the 'eet' part is covered. I've done a search of SL and the street name did not come up so it seems it may never been mentioned before on SL. Cryptic clues for now please if you know and no looking up a Leeds A to Z.
